Driving Corporate Communications for an Internet Pioneer.  We were on the front lines with a leading Internet player from its emergence as the mass market Internet pioneer.  The teams we led addressed numerous issues of first impression, communicated a powerful business plan, positioned key acquisitions and a landmark merger, handling brand & marketing communications, media & investor relations, crises, and repositionings in the US and Europe.  Managing Corporate Reputation & Government Relations for Major Financial Services Firm/Product.   We came in to manage corporate communications and government relations surrounding a controversial financial product for the US division of a major international financial services company.  As members of the client’s in-house executive task force, we provided crisis strategy counsel and executed ongoing public relations regarding overall positioning, a state Attorney General’s investigation, a negative PR campaign by a competitor’s industry association in Washington, DC and a host of media inquiries. Creating Value for a Pioneering Health Care Website.  Helped put a major health website on the map by shaping a message of a company on the cutting edge of eMedicine, getting its visionary founder on CBS News alongside Andy Grove, and driving a media coverage that helped lead to a multibillion dollar acquisition. Defending a Major Contract for a National Healthcare Provider.  We were brought in by a national healthcare provider to manage a crisis that jeopardized a multi-billion dollar contract with a major state government.  Working on-site with a senior executive task force and counsel, our team rapidly reframed the company’s message and played a key role in positively repositioning it with media, government officials, NGO’s and consumer activist groups and the public.   Articulating the Story of a Booming Social Networking Player.  Working directly with the CEO and first-round investors, NewPR developed an aggressive strategy and achieved important global media exposure for a rapidly expanding social media networking website as the company transitioned to its next stage of strategic growth.